Internet Marketing Process

PPC is the advertising method that will help you to get direct and instant traffic to the website. PPC advertisement helps to increase the awareness of the brand and conversions. Depending on the requirement and budget, proper channels should be chosen to get maximum ROI. Major PPC Channels are

• Google Adwords
• Facebook Ad Manager
• Bing Ads
• BuySellAds
• 7 Search

Remarketing helps you to reach people who have visited your website previously. It will target people who showed an interest in the services offered by your website. Conversion rate for this targeted segment will always be on the higher side. In order to run a successful retargeting campaign, there should be proper retargeting segments and ads displaying should be depending on these customer segments. Major retargeting channels are:

• Google Adwords Remarketing
• AdRoll
• Facebook Retargeting

Email marketing is a part of lead nurturing process, along with customer engagement. It’s one of the most cost effective methods to get conversions and building a good relationship with the customers. The email campaigns can be planned in the following sections

• Monthly Newsletters
• Company updates and news
• Offers and promotions

Our email marketing services will help you generate more sales leads, keep in touch with the clients you value most and expand your business to new horizons.

Social media marketing is the technique of bringing website traffic and conversions through social media channels like Facebook, Twitter, Linkedin etc. Social media marketing not only bring traffic to the website but also increase the brand awareness among the customers. Customer reviews and engagements on the social media pages will increase the trust among the customers. In order to get that there should be continuous engagement on the social media sites like relevant posts, tweets, updates etc. There should be a proper planning in pushing the information through these channels.

Lead nurturing is a proven method and  has become an integral part of a successful marketing strategy. For building relationships with potential customers even if they are not currently looking to buy a product or service, keeping your solution at the forefront of their minds is critical. We use proven lead nurturing techniques to convert leads to sales.

It’s the face of your business. To bring a professional feel to your company, brand identity is a must. This is very important for increasing customer trust in the products and services a company offers. People find it much easier to remember and recall catchy images rather than texts, which is why a logo representing a picture is one of the most important identity of a company and describes a lot about it.